Adden
Adden is an AI copilot for Meta & Google Ads that auto-builds reports
About
Adden is an AI copilot for Meta & Google Ads that auto-builds reports, detects performance issues, explains why they happened, and gives instant recommendations cutting agency workload by 30–70%.
Key Features
Auto-generated Reports & Decks
Automatically transforms raw ad data into polished, client-ready reports and slide decks with charts, benchmarks, written insights and on-brand styling—no manual spreadsheets or slide building required.
Always-on Monitoring & Anomaly Alerts
Continuously tracks KPIs across Meta and Google Ads, flags unusual spikes or drops in real time, and sends alerts so teams can act before performance or spend is harmed.
Ask Adden — Conversational Insights
Chat-based interface that answers questions about performance (e.g., why ROAS dropped, best audiences) with chart-backed, data-driven explanations and recommended actions.
Auto Budget Reallocation & Optimization
AI-driven budget pacing and daily reallocation recommendations (and optional automated execution) to allocate spend where it performs best and improve ROAS.
Creative Refresh (Nano Banana Engine)
Automatically refreshes low-performing Meta and Google creatives by generating new ad copy and image suggestions to reduce wasted spend and boost ad performance.
How to Use Adden
1) Connect accounts: Sign up and connect your Meta (Facebook/Instagram) and Google Ads accounts (and Shopify if applicable). 2) Configure workspace: Add client branding, select accounts and reporting cadence, and set alert thresholds. 3) Review insights: Let Adden ingest your campaign data—view the dashboard, open auto-generated reports/decks, or ask questions via Ask Adden for chart-backed explanations. 4) Act & automate: Apply AI recommendations (suggested audience changes, budget reallocation, creative refreshes) manually or enable automated optimization and monitoring to run continuously.